Blair Braverman launched her survival-themed podcast, What to Carry, What to Burn on May 12, 2026, and it has already claimed the #1 spot on the Apple Podcasts 'Top New Show' chart.
The debut episodes, which feature Sarah Marshall as a guest, have been heavily promoted on You're Wrong About. During a cross-promotion segment, Blair Braverman invited listeners to follow the narrative arc, stating, "If you listen to this episode on You're Wrong About, you can head on over to my new podcast, What to Carry, What to Burn for part two."
The reception has been overwhelmingly positive, with Blair Braverman expressing her gratitude for the early surge in engagement: "If you're already at What to Carry, What to Burn, thank you. I'm so happy you're here." With the Ada Blackjack story serving as a high-stakes anchor for the launch, the show appears poised to maintain its momentum as it moves into its second episode.
